Fortnite: Battle Royale, and a Fortnite esports scene, is coming to China, thanks to Chinese company, Tencent.
Now,you can preorder Fortnite Chinese server. pic.twitter.com/5Fvc5tsefk— Sheng Yi (@Marco_YS35) April 23, 2018
A live presentation by Tencent on Monday introduced the company's plan to promote Fortnite and Fortnite esports in the country. Tencent will spend roughly $15 million dollars to promote Fornite esports, according to Sheng Yi.
The money will be split between promoting Fortnite in China and promoting the game to its domestic audience, establishing domestic and global Fortnite esports events in China, and will also go towards the services of popular content creators in China.
Chinese players who already have Fortnite accounts will be able to merge their accounts with the Chinese release of the game.
Tencent will spend about 15 millions usd to promote Fortnite esports. pic.twitter.com/KtQW7oGKtm— Sheng Yi (@Marco_YS35) April 23, 2018
The announcement was teased by Fortnite's official Twitter on April 20 when the account shared a vague tweet that said the next location was China. There was no other information regarding the hint until Tencent's presentation on Monday.
Tencent owns a 40 percent stake in Epic Games. It also owns the domestic sales rights to PUBG, Fortnite's biggest competitor in China.
The Battle Bus is taking off!— Fortnite (@FortniteGame) April 20, 2018
Destination, China. pic.twitter.com/UTGHx86RRA
Fortnite had its first major event in the United States, held by Tyler "Ninja" Blevins. Fortnite also hit another milestone by joining the list of games of esports scholarships by Ashland University in Ohio.
In other Fortnite news, Epic Games has increased the storm damage in the 50-v-50 LTM, and released the Light Machine Gun. On iOS, Fortnite garnered $25 million in its first month, a great sign for the future of the title.
Cover photo courtesy of Sheng Yi