Luna, Amazon Gaming's new game streaming service, was announced last year. Players are now finally starting to be able to gain access to it through Amazon Prime without being invited, as was the necessary way of getting in before now. There is a limited amount of access gained through this free trial though. For many consumers, seven days until a paywall set in may be a tough pill to swallow.
Amazon Prime Members Can Try Luna for Free
Luna currently has around 100 games currently on the full system. This is not a lot, with other game streaming platforms, such as Xbox Game Pass having a huge library of games in comparison. The problem, however, is that even that selection of 95 games isn't available to all players at first. Those games are locked behind the pay wall post free trial. In fact, only four games are available during the free trial, and although they do save progress after the trial is over, that low amount of games to test out may not be enough to drive customers in after the free period is over.
The $5.99 a month price tag for the premium Luna service is favorable in terms of cost to some other game streaming services, but in terms of actual value gained the extra cost for other products may be worth it. For most people, Luna would be behind the already hefty price of Amazon Prime, so that $5.99 will be much more for most consumers
Luna is an ambitious entrance into the game streaming space for Amazon, but unless steps are taken to create change it may not get off the ground as quickly as the company may like. While the free trial for Amazon Prime members is interesting, the lack of game diversity with that trial combined with the pay wall for 90% of the content will drive many potential customers away.