Fortnite

Epic Games Says Mobile is Fortnite's Biggest Growth Platform

Epic Games says it's reached saturation on consoles, leaving mobile as its largest growth opportunity.
Epic Games says it's reached saturation on consoles, leaving mobile as its largest growth opportunity. / Chesnot/Getty Images

As part of the ongoing lawsuit between Epic Games and Apple, Epic marketing director Matthew Weissinger has described mobile as Fortnite's biggest growth platform, eclipsing consoles and PC.

Weissinger says Fortnite has reached just about everyone it possibly can on console.

Epic Games Says Mobile is Fortnite's Biggest Growth Platform

"We've reached basically full penetration on console, and mobile offers the biggest growth opportunity," he said during testimony Monday, per GI.biz. "Everybody has a mobile device and they have it with them all the time. Not everybody has a console and not everybody has a gaming PC."

The game already had about 2.5 million daily active users when Apple removed it from the App Store, which accounted for only 10% of Fortnite's total daily active users. Ten percent may not sound like a lot, but it represents roughly 30 million users, and Weissinger said the removal of Fortnite from the App Store hurt Epic "absolutely," and "in a number of ways."

Players who only played on iOS have disappeared from the game's ecosystem rather than find a new way to play, per Weissinger. Those who had Fortnite on both their phones and on another platform can now no longer play during commutes or other social situations, causing them to suffer "severed friend connections [and] social connections."

Previous testimony from the trial showed Epic projected iOS to account for 5.8% of Fortnite's total revenue in 2020 — significantly less than the 40% projected for PlayStation 4 or the 34% from Xbox One.

Apple and Epic entered their legal dispute in August 2020, when Apple pulled Fortnite from its storefront for trying to circumvent the 30% fee on all in-app purchases on iOS. Epic then sued the company on antitrust grounds. The trial continues this week.