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Mobile Puzzle Games Spending Topped $4.6 Billion in 2020

Homescapes was one of the top-performing mobile games of the year.
Homescapes was one of the top-performing mobile games of the year. / Playrix

Spending in mobile puzzle games in the United States rose over 30 percent year-over-year to hit over $4.6 billion in revenue generated in the past year, according to data from Sensor Tower.

The top earner among the puzzle genre? That goes to Candy Crush Saga from King. Going by the fiscal year earnings, Candy Crush pulled in more than $643 million between March 2020 and the end of February 2021. It seems that match-three puzzle games largely dominated the mobile games market over the past year.

Candy Crush was followed by Homescapes (pictured above) and Gardenscapes in terms of top player spending. Both of these games are a part of the growing "solve a puzzle then decorate" genre of mobile games that players are finding more and more of on the market.

In terms of downloads and not player spending, Fishdom (also from Playrix, same as Homescapes and Gardenscapes) pulled over 15 million new downloads in the past year. It was followed by Project Makeover-- a part of arguably the next largest subgenre of puzzle games: Makeover/fashion mobile games.