Nintendo has confirmed it will be reducing the price of the original Switch console across Europe following the release announcement of the OLED model.
It appears that the "next-generation" Switch console has impacted the markets ahead of its release. With the OLED model prepped for consumer's shopping carts, Nintendo has decided to decrease the price of the original release. This marks the first major purposeful decline in price since its launch in 2017—four years ago.
Nintendo to Reduce the Price of the OG Switch Across Europe
"After carefully weighing up a variety of factors, including currency exchange rates in Europe and the upcoming launch of Nintendo Switch – OLED Model, we decided that now was the appropriate time to change the European trade price of Nintendo Switch," a spokesperson for Nintendo UK told VGC's Andy Robinson.
The price for the Lite, however, will not be affected.
At the time of writing, the base Switch model costs €269.99 in Europe and £259.99 in the UK--down from €329.99 and £279.99, respectively. For comparison's sake, the Lite has a price point of £199.99 while the OLED will cost ~€349.99.
"The final price to consumers is determined by retailers. As a guide, we recommend that consumers check with local retailers to find out their prices," Nintendo UK stated.
In the US, the base Switch currently retails for $299.99 while the Lite is going for $199.99. The OLED is set to run consumers about $350.