San Francisco Shock Partner With Marvel

The San Francisco Shock, one of the 20 Overwatch League franchises, has recently partnered with Marvel Studios as promotion for the digital and Blu-ray release of Avengers: Endgame.
The Overwatch League is perhaps the largest attempt to push esports into mainstream media by any company. With the league's franchises partnering with major sports organizations, as well as having games broadcasted on major television networks such as ESPN and Disney, the people at Blizzard Entertainment clearly want esports to be even greater.
This is the fight of our lives. We are going to win... Whatever it Takes.
— San Francisco Shock⚡ (@SFShock) August 2, 2019
Proud to announce Stage 4 will be powered by @MarvelStudios #AvengersEndgame on Digital NOW & Blu-ray 8/13 https://t.co/fIy4fwedOn pic.twitter.com/gGpNGSWaxB
The Shock announced the partnership via Twitter on Aug. 2. The tweet shows an illustration of several players from the Shock, with the caption "Whatever it takes," as well as some promotion for Avengers: Endgame. The tweet posted by the Shock says "This is the fight of our lives. We are going to win... Whatever it Takes" meaning that the Shock are going to do whatever they can to win the Overwatch League championship.
Marvel Studios appears to be taking an interest in esports, as the company has also recently partnered with Team Liquid for the creation of their Avengers esports jerseys. More details regarding the partnership between the Shock and Marvel Studios may come very soon.
Photo courtesy of San Francisco Shock
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Overwatch