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Xbox Breaks Its Show View Record at E3 2021

Xbox's E3 2021 briefing was the most viewed show in Xbox's history, according to Phil Spencer.
Xbox's E3 2021 briefing was the most viewed show in Xbox's history, according to Phil Spencer. / Photo courtesy of E3

Xbox's E3 2021 briefing was the most viewed show in Xbox's history, according to Phil Spencer.

On Wednesday, the head of Xbox took to Twitter to tie the bow on what's been a largely successful week for Microsoft's gaming brand.

Mentioning that the Xbox community hadn't "felt players and the team sharing so much energy and excitement since the 360 era," Spencer was not shy in proclaiming his confidence in the direction of the brand moving forward.

Despite taking place during the first-ever all virtual E3 show, Microsoft's showcase was not only its biggest ever, but also was selected as the winner of Best Presentation by the Official E3 2021 Awards Show.

Microsoft's impressive outing was likely in large part due to Xbox sharing the stage at E3 for the first time with its newest subsidiary, Bethesda. During the show, the two gaming titans revealed a breadth of details surrounding titles coming soon exclusively to gamers on Xbox and PC such as the first in-game teaser and Nov. 11, 2022 release date of Starfield, the free-to-play multiplayer experience of Halo: Infinite, and a vast array of hits coming soon to Xbox Game Pass with Back 4 Blood and Hades.

For more on Xbox and E3 2021, feel free to check out our breakdown of the biggest winner of the four-day live broadcast here.